Swappie appoints long-time investor as new CEO amid continued growth

A background in scaling businesses

Jussie Lystimäki brings to Swappie a strong background in growing international companies. His track record includes scaling ventures across Europe, making him well-positioned to support Swappie’s ambition to mainstream refurbished electronics. “I’m truly excited to take this mission forward,” he stated. “While Swappie has already achieved so much, I believe the most exciting chapters are still ahead of us.”

Co-founder steps back, but stays involved

The leadership change comes as Swappie’s co-founder Sami Marttinen steps down as CEO after a decade. Marttinen cited personal reasons for his decision but will remain actively involved as a member of Swappie’s Board of Directors. “We’re only getting started,” said Marttinen. “I’m thrilled to have someone like Jussi take Swappie to the next level.”

Refurbished market remains key focus

Founded with the goal of making refurbished tech more accessible and sustainable, Swappie continues to ride the wave of growing consumer and industry interest in the circular economy. The company’s focus remains on quality, affordability, and extending the lifecycle of popular devices like the Apple iPhone.

Swappie eyes long-term sustainability goals

The company’s mission is rooted in reducing electronic waste and promoting reuse at scale. With a new CEO and continued support from its founding leadership, Swappie appears poised to deepen its market impact across Europe and potentially beyond. Based on their financial figures of previous years, Jussi Lystimäki, first job is probably turning the company around as quite some substantial losses have been reported. How? Most logical would be to start to cut cost as the revenue has shown a healthy growth.