It is no secret to the industry. Danish premium accessory brand dbramante1928, with a vast eco-friendly product portfolio ranging from screen protection, charging, phone and tablet cases and bags and sleeves, is known to be deeply committed to sustainability, integrating eco-friendly practices with high-quality craftsmanship. The company is viewed as leading the mobile accessories market with durable, functional designs that minimize environmental impact. Its sustainability efforts are guided by science-based initiatives, ensuring every step aligns with its eco-conscious mission. Recently, dbramante1928 partnered with Målbar to assess the Product Environmental Footprint (PEF), the only EU-backed method, of its entire product range and doing so made them the first in the industry. We feel that this initiative reinforces their dedication to transparency and continuous improvement, proving that style, quality, and sustainability can coexist. By prioritizing responsible production, dbramante1928 sets a new standard for sustainable mobile accessories. We ran into dbramanta1928 during Channel Summit in Monaco, France. Time to look closer at their sustainable commitments.
Before diving into the details, let’s first introduce PEF. The Product Environmental Footprint (PEF) is an EU-endorsed method for measuring a product’s environmental impact throughout its entire life cycle, from raw material extraction to disposal. Unlike traditional assessments that primarily focus on carbon footprint, PEF evaluates 16 impact categories, including water use, resource depletion, pollution, and habitat destruction. A lower PEF score indicates a smaller environmental footprint, making the product more sustainable. This comprehensive and standardized approach provides a clearer picture of a product’s true environmental impact, helping businesses and consumers make more informed, eco-conscious choices.
Why PEF is a game-changer for green consumerism
PEF is gaining importance as it ensures transparent sustainability reporting, aligning with the EU Green Deal and CSRD. With stricter regulations and growing consumer demand for transparency, companies using PEF gain a competitive edge. The methodology assesses 16 impact categories. A higher score indicates greater environmental impact, helping businesses identify critical life cycle stages for improvement. Companies must engage suppliers to lower scores by reducing packaging, avoiding air transport, and choosing net-zero partners. PEF fosters a circular economy, guiding businesses toward a more sustainable future.
Sustainability sells: the power of certifications
A recent NielsenIQ-GfK study found that consumers are more likely to choose products with more than three sustainability labels, such as EcoVadis and FSC. And dbramante1928’s products? They boast an abundance of certifications and partnerships. In addition to a PEF score, FSC certification, and EcoVadis Gold rating, the company partners with WWF Denmark on a joint biodiversity program and are guided by them in WWF Denmark’s ‘nature and climate postive’ program. Dbramante1928 support s the goals of the UN Global Comact as a member and signatory. The company’s net-zero goals are validated by SBTi as being sience based. This strong commitment to sustainability ensures transparency and credibility, showing dbramante1928 a leader in responsible production.
dbramante’s PEF score tell a clear story
Just a reminder: a higher PEF score means a bigger environmental impact, so a lower score is better. dbramante1928 makes all of its PEF scores available to customers. Notably, their range of screen protectors – eco Lens, Shield, and Protect – made from GRS-certified recycled glass and plastic, have scores well below 0.5. In simple terms, they’re sustainable. Most of their cases also have exceptionally low scores. The company goes even further by using recycled plastics in their ReCharge range of cables, power banks, and car and wall chargers, giving these products excellent PEF scores as well. It is fair to say that dbramante1928 is your sustainable accessory choice.
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