Samsung is redefining the smartphone landscape by extending software support for its mid-range Galaxy A-series. The new Galaxy A16, A26, A36, and A56 will now receive six years of OS and security updates, aligning them closer to flagship models like the Samsung Galaxy S25 series, which received seven years of updates earlier this year. Additionally, the Galaxy A16 and A26 now come with official IP ratings for water and dust resistance, an uncommon feature in this price range.
EU regulations push software commitments
The EU’s eco-design directive is a major driver behind this shift. The regulation requires smartphones to receive at least five years of OS and security updates after being introduced to the market. With many models selling for over a year before being discontinued, manufacturers must extend software support to six or even seven years to comply.
Budget smartphones challenge the refurbished market
Samsung shipped 222.9 million smartphones in 2024, with 67% belonging to the A-series. This dominance is now reshaping both consumer habits and the refurbished industry. With sub-€180 models receiving long-term updates and enhanced durability, consumers may choose new budget smartphones over refurbished high-end devices with shorter lifespans.
The refurbished sector must adapt
For the refurbished industry, this marks a major challenge. Customers who once opted for a two- to four-year-old flagship may now reconsider, as a brand-new Galaxy A16 or A26 offers a similar lifespan at a lower price. Additionally, EU-mandated energy efficiency labels will make product information more transparent, widening the gap between new and refurbished devices.
The A06 remains an exception
Not all A-series models benefit from Samsung’s new strategy. The Galaxy A06, which has entered EU markets, does not meet the same update commitments. This suggests Samsung faces cost-compliance challenges at the lowest price points, potentially creating an opportunity for competitors in the ultra-budget segment.
Refurbish killer
According to Canalys anyone calling the Apple iPhone 16e the "refurbished killer" has missed the real disruptor. This shift poses the biggest threat to the refurbished market this year—perhaps even this decade—by shrinking the gap between high-end and budget devices.
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