Market
05
Nov
2025
0
min read

AIM Group: global used and refurbished smartphone market powers ahead, driven by quality and supply chain innovation

The global used and refurbished smartphone market continues its strong upward trajectory, driven by innovation in trade-in programs, reverse logistics, and automated testing technology. According to a comprehensive report from the AIM Group, the industry’s revenue is projected to reach € 36.8 billion by 2026, growing at a rapid rate of around 22% per year. While the study spans several recommerce categories, SecondaryMarket.news specifically examined the smartphone sector as a core growth engine in consumer electronics.

Sales rise despite slower new phone growth

According to AIM Group in 2024, approximately 115 million used smartphones were sold worldwide, representing a 6% year-on-year increase in volume. This growth significantly outpaces the new smartphone market, which is expected to rise by just 0.6% in 2025. Consumers are extending the lifespan of their devices, now holding on to their Apple iPhone or Android handset for an average of four years. The trend reflects both improved hardware durability and growing environmental awareness among users who seek sustainable technology solutions.

Trade-in programs strengthen the supply chain

Despite the strong demand, Europe continues to face challenges in securing a consistent, high-quality supply of used smartphones. In regions such as the U.S. and Japan, where trade-in programs are common, more than half of devices are returned for reconditioning. In contrast, less than 10% of European consumers currently trade in their smartphones. To address this, manufacturers and service providers are strengthening reverse supply chains. Apple and Samsung are expanding trade-in programs that reward customers with device credits, while trade-in enablers like Dipli now manage large-scale collection programs for telecom operators such as Orange. In parallel, instant solutions are gaining ground, including EcoATM’s network of over 6,500 U.S. kiosks and Flipkart’s 40-minute at-home pickup service in India, making device collection faster and more consumer-friendly.

Automation and quality control boost confidence

Ensuring high quality and consistency is critical for maintaining customer trust in refurbished devices. Europe’s fragmented reconditioning market, home to more than 600 companies, increasingly relies on automation and artificial intelligence. Independent German processor Cyculus uses an AI-driven system capable of grading up to 300 devices per hour with minimal human input, while also German firm Dis-Connect employs flexible testing equipment from FutureDial to process smaller volumes efficiently.

Large retailers are also investing in in-house refurbishment. U.K. electronics chain Currys has built its own refurbishment workforce, and Samsung now restores its Certified Re-Newed smartphones on its production lines to ensure “like-new” standards. Both Samsung and Apple provide 12-month warranties on their Certified devices, reinforcing consumer confidence. Meanwhile, online marketplace Refurbed leverages algorithmic rankings to reward top-performing refurbishers, encouraging quality-driven competition across its platform.

A maturing market built on trust

As technology and logistics capabilities advance, the refurbished smartphone market is solidifying its role as a central pillar of the circular economy. With automation, strong quality standards, and growing consumer acceptance, the sector appears well-positioned to continue its double-digit expansion through 2026 and beyond.

Via: AIM Group

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