India’s refurbished smartphone market grew 4.9% year-on-year in the first half of 2025, according to Counterpoint Research. The second quarter drove recovery after a weak Q1, yet the growth rate continues to slow compared to previous years. Despite this, demand for premium refurbished devices is on the rise, with Apple iPhone Pro models leading the trend.
Older new Apple iPhone Pro models scarce
Apple has removed older Pro models from its official store in India, shifting focus to the new Apple iPhone 17 series. This leaves price-conscious buyers seeking alternatives in the secondary market. Refurbished base models remain dominant, but refurbished Pro and higher-storage variants are gaining traction, creating value opportunities for both retailers and resellers.
Samsung leads, Apple shows stronger growth
Samsung continues to lead India’s refurbished smartphone market in unit sales. However, Apple recorded the highest growth rate, driven by demand for its premium devices. In particular, buyers are showing preference for refurbished Apple iPhone 13 and 14 Pro models as well as Samsung Galaxy S21 to S23 series devices.
Supply challenges keep ASPs high
Despite growing demand, supply constraints for newer refurbished models remain a major challenge. Average selling prices (ASPs) stay elevated as limited availability restricts market flow. For buyers, trust factors such as warranty and authenticity are increasingly decisive, with customers actively avoiding stolen or unverified devices.
Outlook for H2 2025 remains strong
The launch of the Apple iPhone 17 is expected to boost secondary demand for older Apple iPhone models, particularly the Pro and Pro Max versions, which are expected to hold strong resale value. With older Pro models in short supply but high demand, average prices are likely to remain stable. The second half of 2025 is shaping up to deliver solid business opportunities for India’s refurbished smartphone sector.
Market
Trade-in
Repair
Refurbishing
