Record depreciation of the Apple iPhone 15 series—has it been overstated?

The launch of the Apple iPhone 16 stirred discussions around the depreciation of its predecessor, the Apple iPhone 15. Early reports painted a gloomy picture, with claims that the Apple iPhone 15 series was the fastest depreciating Apple iPhone in history. A September report indicated that some models of the iPhone 15 had depreciated by as much as 55.5% within the first year, a stark contrast to previous models like the iPhone 14 (47.8%) and iPhone 13 (40%). This record breaking depreciation was even basis of an article on Secondarymarket.news. However, new data, from CompareAndRecycle and musicMagpie analyzed by Reebelo’s Josh Beasley, following the Apple iPhone 16’s release tells a different story. Trade-in values for the Apple iPhone 15 series have seen a resurgence, with prices rising by as much as £ 50 GBP or US$ 67. This marks a 6-11% value increase, depending on the model, in just over two weeks.