British refurbisher Reboxed has announced a strategic partnership with iSmash, a leading provider of device repair services in the UK and owned by Assurant. The collaboration supports Reboxed’s mission to rehome 100 million devices while reducing electronic waste. By integrating iSmash’s repair network, Reboxed strengthens its recommerce platform and enhances consumer trust in refurbished technology. iSmash is renowned for its express repair services for smartphones, tablets, and computers. With 37 locations across the UK, the company provides convenient in-person and mail-in repair options. This makes it a perfect fit for Reboxed’s commitment to sustainable and accessible tech solutions. A smart move for both companies. Reboxed’s customers can now use iSmash’s extensive network of repair shops and iSmash will have access to more customers.
How this benefits Reboxed customers
Through this partnership, Reboxed customers will have the option to repair their devices at iSmash locations or via mail-in services. This expands consumer choice, fosters confidence in refurbished technology, and reinforces the sustainability of the secondary mobile market.
Assurant’s acquisition of iSmash strengthens market position
Nearly a year ago, Assurant, a global provider of lifestyle and housing solutions, acquired iSmash. This acquisition expanded Assurant’s drop-in repair network to 68 locations under the iSmash and Pocket Geek Tech Repair brands. Assurant’s leadership in mobile device solutions aligns with Reboxed’s mission, further strengthening the refurbished device ecosystem.
Future impact on the UK mobile industry
By integrating iSmash’s repair services, Assurant enhances its mobile solutions, creating a seamless repair and resale process. "We are excited to welcome iSmash to Assurant," said Christian Formby, president of Assurant Europe. "This strengthens our position as a leading provider of mobile device solutions in the UK."
Reboxed’s partnership with Assurant expands reach
Earlier this month SecondaryMarket.news revealed that Reboxed and Assurant started to cooperate, leveraging its logistics and risk management expertise. This partnership will further streamline the recommerce process, ensuring high-quality refurbishment and resale of pre-owned devices.
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