Juha Röyskö has been promoted to Retail Business Development Manager at Foxway with focus on Recommerce Mobiles. After joining the company as Sourcing Manager Finland just a few months ago, he is now taking on a larger role in optimizing device flows and trade-in operations. Röyskö brings extensive experience in the secondary mobile market, having previously worked in processing and trade-in solutions sales at Piceasoft (more than 6 years) and before that over 11 years for Nokia. His market insights and expertise in circularity solutions align well with Foxway’s ambition to drive sustainable and efficient recommerce strategies.
Foxway’s comprehensive circular approach
Foxway stands out in the industry with its circular services, end-to-end operations, covering sourcing, refurbishing, and selling devices. According to Röyskö, the company’s dynamic, startup mentality and its strong European market presence make it a leader in circularity-driven business models. Recent legislative changes in the region further strengthen Foxway’s position in the sustainable electronics market.
Optimizing trade-in and consumer awareness
Trade-in programs are becoming a strategic priority for many businesses, but consumer awareness remains a challenge. Röyskö aims to enhance Foxway’s trade-in solution, as well as encourage our partners to extend their offering of circular services, ensuring higher attach rates and improved customer engagement.
Collaboration for a sustainable future
Röyskö emphasizes the importance of collaboration in the circular economy. While companies compete in some areas, there is a shared goal of advancing sustainability and developing better circularity solutions across the industry.
Market
Trade-in
Repair
Refurbishing
