Market
22
Apr
2025
2
min read

Fairphone Impact Report 2024 shows profitability and sustainability can go hand in hand

Fairphone’s 2024 Impact Report lays out a bold vision for reshaping the electronics industry. The Dutch company remains committed to blending commercial success with strong environmental and social values. By prioritizing sustainability throughout every stage of the product lifecycle, Fairphone continues to show that ethical practices and business growth don’t have to be at odds in the tech world. That said, a reality check is in order. Fairphone reported just over 100,000 phones sold in 2024. While that beats their internal targets, it still translates to a global market share of only 0.0077% last year, a very modest footprint in the grand scheme of the smartphone industry.

Clear focus: planet and people

The company’s impact strategy is centered on two pillars: Fair to Planet and Fair to People. Under the first, Fairphone achieved a 48% reduction in greenhouse gas emissions—far exceeding its 5% target—and aims for Net Zero by 2045. The second pillar targets better working conditions across the value chain. In 2024, more than 20,000 workers benefited from improved labor practices, with a focus on safe working environments and living wages.

Financials rebound with strong sales

After a slower 2023, Fairphone bounced back to profitability in 2024. The company sold 103,053 devices, exceeding its 100,000-unit goal. Revenue reached €54.35 million, and Fairphone posted a positive EBITDA of €1.75 million—though it didn’t disclose any net profit or loss. Partner channel sales jumped 65%, and business-to-business sales rose nearly 50%. Still, there’s reason for caution. Back in 2022, Fairphone generated €58.9 million in revenue and sold over 115,000 phones. In 2023, sales dipped to 100,000 units, and 2024 only saw a modest recovery. Sustaining a viable long-term business model under these conditions is no small feat. It does raise the question: could Fairphone thrive better as part of a larger manufacturer with deeper pockets and broader reach?

Fair materials and ethical sourcing

The number of materials under ethical scrutiny grew from 14 to 23. The new Fairbuds use 69.5% fair or recycled materials, while initiatives for ethical gold in Tanzania and lithium in Chile underline Fairphone’s commitment to transparent sourcing.

Improving factories and labor rights

Fairphone worked with 10 factories in 2024 to improve worker representation, wages, and safety standards. Over € 85,000 was paid in living wage bonuses to 1,500+ workers, demonstrating tangible impact in the supply chain.

Pushing circularity and e-waste neutrality

The average lifespan of Fairphone devices now exceeds six years—well above market standards. In 2024, 90% of devices sold were 100% e-waste neutral. A total of 29 tons of e-waste were collected, as partnerships like Commown help extend device longevity.

Product highlights underscore progress

The modular Fairphone 5, with 44% fair materials and a projected lifespan of 6.1 years, leads the portfolio. Fairbuds and Fairbuds XL follow suit, offering up to 70% ethical material content and replaceable components.

Ethical compliance and inclusive culture

With strong internal policies and regular training, Fairphone aligns operations with the EU’s CSRD reporting standards. The company’s inclusive work environment and “Ways of Working Together” principles guide collaboration across its global supply chain.

Looking ahead: scaling impact

Fairphone’s 2024 achievements show that ethical electronics are not only possible but profitable. Its model offers a roadmap for the broader industry to rethink growth in terms of social value and planetary health.

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