Trade-in
29
Jan
2025
3
min read

Ingram Micro Lifecycle: European trade-in market for electronics sees steady growth 

The consumer trade-in market for electronic devices in the UK and Europe is expanding, fueled by rapid technological advancements, environmental concerns, and shifting consumer behaviours. Analysis by Ingram Micro Lifecycle highlights key trends across tablets, mobiles, wearables, MacBooks, and game consoles. 

Mobile phones dominate trade-in volumes 

Mobile phones remain the most significant segment in the trade-in market. In the UK, retailers like John Lewis have embraced trade-in programs, reflecting mainstream adoption. Across Europe, sustainability concerns are driving growth, though adoption rates vary by country.

Tablets experience slower trade-in cycles 

The tablet trade-in market lags behind smartphones due to longer device lifespans. While UK retailers accept tablets for trade-ins, the European market shows similar patterns, with consumers holding onto devices for extended periods.

Wearables show promising growth potential 

The wearables trade-in market, though relatively new, is gaining traction. Smartwatches lead the way, with both UK and European markets seeing increased trade-in activity as wearable technology matures.

Macbooks retain high trade-in value 

MacBooks are a key player in the trade-in market, with their high residual value driving consumer interest. UK and European markets alike focus on sustainability, with consumers trading in older models for newer releases.

Game consoles spike with new releases 

The game console trade-in market is unique, often peaking around new console launches. Both UK and European markets show active trade-in programs, with retailers accepting a variety of models.

Key trends: sustainability and circular economy 

Across all categories, sustainability is a major driver. Consumers are increasingly aware of electronic waste, and retailers are expanding trade-in programs to include a wider range of devices.

Quantitative insights highlight market growth 

In Q3 2024, the U.S. trade-in market returned € 1.092 billion to consumers, a record high. Similar trends are observed in Europe, with the online consumer electronics market projected to grow from € 90 billion in 2023 to € 107 billion by 2025.

Popular brands for trade-ins 

Apple and Samsung dominate the trade-in market, with Apple iPhones and Galaxy models leading the way. Sony also remains a key player, particularly in the gaming console segment.

Recommendations for retailers 

Retailers are advised to expand trade-in programs for wearables and tablets, emphasise environmental benefits, and integrate trade-in offers with new device purchases to capitalise on growing consumer interest.

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