With the European Union rapidly tightening its environmental legislation, thousands of businesses face a critical transformation. The Corporate Sustainability Reporting Directive (CSRD), part of the EU’s broader Green Deal framework, will require detailed, auditable sustainability disclosures starting in 2025 for large companies and in 2026 for SMEs. These reports must span entire supply chains and include reliable, product-level CO₂ data—something most businesses are ill-equipped to deliver.
Finnish start-up EcoGreen360 LTD. has launched a comprehensive solution to meet this growing demand. Its new Eco360 platform is a SaaS-based, AI-powered system designed to support automated sustainability reporting, full lifecycle carbon tracking, and strategic CO₂ management, without requiring large investments in consultancy or in-house expertise.
Platform answers complex reporting needs
For many companies, current sustainability efforts remain disjointed, expensive, and reliant on manual processes. Product-specific CO₂ data is rarely available—especially in industries like consumer electronics—and reporting tools often lack the granularity to meet new European Sustainability Reporting Standards (ESRS).
Eco360 addresses this with a modular approach. Its platform allows users to analyze and compare products across various carbon and financial performance metrics. The patented AI engine enables CO₂ calculations at every stage: from raw materials and manufacturing to distribution, usage, and end-of-life.
Reporting automation reduces compliance costs
A major pain point for companies is the cost and time involved in compliance. According to EcoGreen360, its platform can cut reporting costs by up to 50%. Through its Eco360 Inventory & Reporting module, businesses can import their entire product portfolio and begin generating ESRS E1-compliant reports instantly. An intuitive dashboard helps track emissions targets, while AI agents optimize portfolios for both sustainability and profit.
The “Click to Report” feature simplifies one of the most complex tasks in CSRD compliance. Lifecycle assessment (LCA) traceability and auditor-friendly exports ensure data quality while reducing friction with verification partners.
Tools to reach today’s conscious consumer
The Eco360 platform also acknowledges a major market shift: nearly 80% of European consumers now factor environmental impact into purchasing decisions. To serve this demand, the Eco360 Widget & QR tool lets businesses attach scannable CO₂ data to products, so customers can make more informed—and greener—choices.
These tools visualize emissions at various lifecycle stages and allow businesses to showcase their sustainability efforts directly on product packaging or online listings. It is particularly valuable in markets like refurbished electronics, where carbon savings can be significant but are rarely communicated effectively.
Supply chain integration is essential
ESG reporting is no longer limited to internal operations. New EU rules emphasize Scope 3 emissions, which cover suppliers and outsourced services. Eco360 enables businesses to engage their supply networks through its E360 Supplier portal, where suppliers can directly input the necessary data for compliance.
This feature allows companies to build their own CO₂ ecosystem, enhancing traceability and ensuring that all value-chain partners align with emissions goals. With more than 90% of product-related emissions often lying outside the manufacturer’s control, supplier-level collaboration is now essential.
Branding, communication, and AI messaging
Eco360 also supports sustainability branding and communication strategies. Using large language models, the platform helps companies translate complex carbon data into consumer-friendly messaging for marketing, social media, or investor relations. This bridges the often-difficult gap between raw data and public storytelling—crucial for brand perception and stakeholder trust.
One of the world’s most detailed databases
At the heart of Eco360 is a patented calculation model that enables accurate, product-specific CO₂ values. This has allowed the company to build what it claims is the most comprehensive carbon footprint database on the market. Even among similar products—like Apple iPhones or Android smartphones—there are often large emissions discrepancies. The platform brings these differences to light, enabling smarter sourcing and product design.
Examples in categories such as washing machines, TVs, and laptops show that emissions can vary drastically even within the same brand family. This insight allows companies to not only reduce emissions but to optimize inventory for the best carbon/euro ratio.
A fast-growing global market
The urgency of the Eco360 launch is underscored by broader market trends. The global carbon accounting market is projected to grow at 22.1% annually and reach over € 62 billion by 2030. In Europe alone, over 50,000 companies are expected to fall under CSRD requirements, while more than 9,000 have pledged net-zero commitments.
These figures highlight the rising importance of automated, affordable, and verifiable carbon reporting systems. As a lightweight and scalable solution, Eco360 aims to give businesses, from mid-size refurbishers to multinational brands, the tools to meet ESG demands and stay competitive in a carbon-aware market.
Business and climate goals can align
Ultimately, EcoGreen360 wants to help businesses integrate sustainability not just as a reporting requirement, but as a strategic advantage. By combining financial and environmental performance in one platform, companies can design offerings that lower their emissions footprint and improve profitability. For the EU’s carbon-reduction goal of 55% by 2030 to be met, such alignment will be essential.
Market
Trade-in
Repair
Refurbishing
