Cambridge-based Cambrionix has appointed John O’Brien as its new Director of Business Development, specializing in the Circular Tech sector. With over 25 years of experience in the mobile industry, O’Brien is expected to play a key role in expanding the company’s strategic reach within the fast-growing secondary device market.
Extensive mobile sector experience
John O’Brien’s career includes senior sales and country management roles at Motorola Mobility, Sunstrike International, Mitsubishi, Renewd, and NEC. Most recently, he led Indietel Consulting, where he developed business strategies for companies operating in the secondary phone market. His deep knowledge of mobile trends and stakeholder engagement has consistently translated into growth and success for his partners.
Focus on circular tech strategy
Cambrionix, known for its intelligent USB hubs and large-scale device management software, sees John O’Brien’s arrival as a strategic boost to its ambitions in circular tech. With increased demand for smart solutions in device refurbishment, reuse, and lifecycle management, his appointment marks a clear signal of the company's future direction.
Shared vision for sustainable impact
John O’Brien’s track record in partnership building and market expansion aligns with Cambrionix’s mission to innovate in sustainable technology. His expertise will support the company's goal to provide efficient, scalable solutions for managing devices across sectors like education, healthcare, and retail—where refurbished and used Apple iPhones and other tech are gaining traction.
Strong foundation for future growth
Following a major investment from Foresight Group in 2023, Cambrionix is well-positioned to accelerate product innovation and international reach. With John O’Brien on board, the company aims to deepen its impact within the circular economy while supporting partners across the mobile and tech industries.
Market

Trade-in

Repair

Refurbishing
