Swappa, the US-based reseller of used devices, has released its top-selling smartphone data for January 2025. As in previous months, Apple continues to dominate the rankings. The Apple iPhone 13, iPhone 12, and iPhone 14 took the top three spots, reaffirming the brand’s strong presence in the secondary market. One notable aspect of Swappa’s latest data is the continued popularity of older iPhone models. The Apple iPhone 11, released in 2019, remains a sought-after device, ranking sixth in January 2025. This model was also Swappa’s overall third-best seller in 2024, showing its lasting appeal among budget-conscious buyers.
A wide range of iPhone models
Swappa’s best-seller list for January highlights the diversity of Apple iPhone models in demand. Devices from multiple Apple iPhone lineups made the list, including the Apple iPhone 11, iPhone 12, iPhone 13, iPhone 14, and iPhone 15 series. This variety suggests that consumers prioritize affordability and longevity when purchasing used smartphones.

Apple's consistent secondary market performance
Apple’s sustained success on Swappa underscores the brand’s ability to retain value in the used device market. With its ecosystem, software support, and reputation for durability, Apple iPhones continue to be a preferred choice among buyers looking for reliable second-hand smartphones.
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